In the beginning was the skill, and the skill was good. But over time, it wasn’t enough to succeed. In fact, a one-off acquisition of an in-demand skill of the day is never enough to achieve sustained success in the marketplace. Consider, for example, the fate of the typist pool. At the turn of the…
When it comes to using social media as a networking tool, many professionals tend to back away. I hear, “it’s too complicated,” or “this is a waste of my time.” There is a belief that posting to social networks can be like yelling into a wind tunnel. While each of those laments may be true…
People choose to blog for a variety of reasons, ranging from having a creative outlet to aiming for direct business and marketing objectives. A C-suite executive has business insights (hopefully) that many will find interesting, and if he or she can put those ideas into consistently engaging posts that educate, inform, and inspire readers, then…
